Google Ads
Spend
$1,393.07
Conversions
73
Cost / Conv
$19.08
Clicks
762
Impressions
9,068
CTR
8.40%
Conversion Action Breakdown
65
Check Availability (Step 1)
1
Order Confirmed (Step 5)
7
Calls from Ads
| Campaign | Spend | Clicks | Impr | CTR | CPC | Conv | Conv Action |
|---|---|---|---|---|---|---|---|
| Direct Checkout | ABF | Search (Conversions) | $1,022.39 | 529 | 2,828 | 18.71% | $1.93 | 55 | 54 Check Avail 1 Order |
| Direct Checkout | ABF | Search (Value) | $185.21 | 64 | 385 | 16.62% | $2.89 | 11 | 11 Check Avail |
| AIA | PMax #2 | $39.58 | 119 | 4,553 | 2.61% | $0.33 | 0 | None |
| AIA | Search | LEAD FORM | $34.05 | 9 | 218 | 4.13% | $3.78 | 0 | None |
| Direct Checkout | Search | $33.36 | 9 | 613 | 1.47% | $3.71 | 0 | None |
| Phone Promo | Search #2 | $32.26 | 7 | 102 | 6.86% | $4.61 | 2 | 2 Calls |
| Phone Promo | Search | LEAD FORM | $27.72 | 8 | 116 | 6.90% | $3.47 | 0 | None |
| Phone Promo | PMax | $18.50 | 17 | 253 | 6.72% | $1.09 | 5 | 5 Calls |
Top Keywords by Spend
| Keyword | Match | Campaign | Clicks | Impr | CTR | CPC | Spend |
|---|---|---|---|---|---|---|---|
| business internet and phone | Phrase | Direct Checkout ABF Search (Conv) | 112 | 430 | 26.05% | $2.28 | $255.20 |
| business phone and internet | Broad | Direct Checkout ABF Search (Conv) | 76 | 385 | 19.74% | $2.46 | $187.15 |
| internet for business | Phrase | Direct Checkout ABF Search (Conv) | 49 | 176 | 27.84% | $2.36 | $115.63 |
| business internet near me | Phrase | Direct Checkout ABF Search (Conv) | 37 | 126 | 29.37% | $2.35 | $87.02 |
| internet service for business | Phrase | Direct Checkout ABF Search (Conv) | 34 | 134 | 25.37% | $2.34 | $79.48 |
| business internet service near me | Phrase | Direct Checkout ABF Search (Conv) | 28 | 73 | 38.36% | $2.01 | $56.17 |
| internet for business near me | Phrase | Direct Checkout ABF Search (Conv) | 17 | 68 | 25.00% | $2.34 | $39.72 |
| best internet for business | Phrase | Direct Checkout ABF Search (Conv) | 14 | 65 | 21.54% | $2.09 | $29.25 |
| cheap business internet | Phrase | Direct Checkout ABF Search (Conv) | 11 | 28 | 39.29% | $2.56 | $28.16 |
| business internet service | Phrase | Direct Checkout ABF Search (Conv) | 12 | 32 | 37.50% | $2.18 | $26.11 |
Meta Ads V1 (Fiber Sales)
Spend
$7,223.70
Leads
232
Cost Per Lead
$31.14
Impressions
209,884
| Campaign | Spend | Impr | Clicks | CTR | Conv Type | Conv | CPA |
|---|---|---|---|---|---|---|---|
| AIA Full AI test | $2,830.93 | 82,443 | 919 | 1.11% | Leads | 119 | $23.79 |
| AIA AI test - 2FA | $1,293.11 | 30,449 | 338 | 1.11% | Leads | 50 | $25.86 |
| General Providers | Sales [Ad Sets] | $895.98 | 34,756 | 689 | 1.98% | Leads Purchases | 449 L / 743 P | $0.75 |
| INTERNET AIR BUSINESS - Dynamic | $1,474.12 | 46,225 | 335 | 0.72% | Leads | 59 | $24.99 |
| Direct Checkout | Sales [ABF] | $355.32 | 21,508 | 382 | 1.78% | Purchases | 0 | -- |
| General Providers | Sales [Dynamic] | $153.80 | 10,224 | 120 | 1.17% | Purchases | 0 | -- |
| General Providers | Sales [Dynamic/Non-Pricing] | $22.89 | 1,564 | 17 | 1.09% | Purchases | 0 | -- |
| Retargetting AIA | $77.36 | 5,680 | 83 | 1.46% | Leads | 4 | $19.34 |
| AIA: Traffic | $62.20 | 4,397 | 127 | 2.89% | Traffic | -- | -- |
| AIA Engagement Campaign | $26.47 | 2,031 | 48 | 2.36% | Engagement | -- | -- |
| General Providers | Traffic [Ad Sets] | $18.64 | 1,074 | 33 | 3.07% | Traffic | -- | -- |
| General Providers | Traffic [Dynamic] | $6.76 | 354 | 10 | 2.82% | Traffic | -- | -- |
| INTERNET AIR BUSINESS - [Michael Test] | $5.73 | 335 | 5 | 1.49% | Leads | 0 | -- |
Meta Ads V2 (Fiber Connect)
Spend
$3,174.84
Leads
116
Cost Per Lead
$27.37
Impressions
140,180
| Campaign | Spend | Impr | Clicks | CTR | Conv Type | Leads | CPL |
|---|---|---|---|---|---|---|---|
| CELL PHONE PROMO | $1,589.26 | 65,120 | 256 | 0.39% | Leads | 79 | $20.12 |
| INTERNET AIR BUSINESS V2 | $1,119.42 | 52,790 | 204 | 0.39% | Leads | 37 | $30.26 |
| Internet Air: Traffic V2 | $232.34 | 11,440 | 306 | 2.67% | Traffic | -- | -- |
| Phone Promo - Traffic V2 | $139.96 | 6,880 | 197 | 2.86% | Traffic | -- | -- |
| Internet Air: Retargeted | $91.15 | 3,950 | 60 | 1.52% | Leads | 0 | -- |
Reddit Ads
Spend
$130.37
Clicks
229
Impressions
26,832
CPC
$0.57
CTR
0.85%
| Ad Group | Spend | Clicks | Impr | CPC |
|---|---|---|---|---|
| Internet V1 | $50.84 | 92 | 7,846 | $0.55 |
| Internet V2 | $38.22 | 64 | 6,541 | $0.60 |
| Internet V3 | $26.14 | 47 | 8,012 | $0.56 |
| Phone V1 | $15.17 | 26 | 4,433 | $0.58 |
New Creatives
Ground Fiber (4th of July)
Ground Fiber 4th #1
Ground Fiber 4th #2
Ground Fiber 4th #3
Ground Fiber 4th #4
AIA (4th of July)
AIA 4th #1
AIA 4th #2
AIA 4th #3
AIA 4th #4
Phone Promo (4th of July)
Phone 4th #1
Phone 4th #2
Phone 4th #3
Phone 4th #4
Email Creatives
Ground Fiber Email #1
Ground Fiber Email #2
Ground Fiber Email #3
Ground Fiber Email #4
SMS Campaign Stats
Ground Fiber SMS #3 Stats
Ground Fiber SMS #4 Stats
Ground Fiber SMS #5 Stats (6% sent)
Social Content Planner
Social Media Posts
5 Facebook posts and 5 Instagram posts published during this period.